This program is offered to those who have earned some University credits and those who have more than two (2) years of professional experience. The main purpose of this course offering is to bridge the gap between the European Diploma and students who have professional experience and/or have already earned academic credits.
This course focuses on international financial management and international trade. Topics in financial management, viewed primarily from the perspective of managers doing business overseas, include the management of foreign exchange exposure, foreign direct investment decisions, and multinational capital budgeting. Other topics covered include trends in international banking, the balance of payments, the determination of exchange rates, the LDC debt crisis, and the Asian meltdown.
This course examines the development and implementation of marketing strategies by providing a framework from which to identify and evaluate strategic options and programs. Topics: forecasted and contextual possibilities, product-market definition, relationships with channels of distribution, relationships with customers, competitive analysis, financial models for marketing strategists, portfolio models, strategic assessment of offerings, marketing strategy implementation systems. This course requires that students have a strong foundation of marketing knowledge gained from Introduction to Marketing (in particular a knowledge of market segmentation).
This course will give you the following insights:
You’ll be facing a challenge by getting to approach a new language among following: German, Italian, Russian, Chinese, Hindi or Spanish.
This course will give you the following insights:
This case and experience-based course focuses on behavioral aspects of the firm and its employees. It strives to trace a path that is informed by various science-based disciplines (most notably social psychology) and is directly relevant to the practice of management in firms of today and tomorrow.
The course is organized into four modules:
The first three are extensive and in-depth, while the last is shorter. The readings and class assignments are serious and challenging. It is not simply a master class on steroids, but a rigorous and demanding graduate level course.
The goal of this course is to help you develop a mental map of how to think about businesses and organizations strategically. The emphasis will be on exerting influence through strategy, organizational design, organizational culture and leading change efforts. F2F leadership influence is addressed in Tactical Leadership. More specifically, this course is intended to help you:
Business today participates directly or indirectly in the global economy. Purely domestic markets have almost ceased to exist. In your career, you will be interacting with businesses and managers across the world. International Business is a survey of the global business environment and its effects on the operation of service and product organizations. The subject examines the impact of international economic activities and financial institutions on international management, as well as the challenges of the global environment including governments, customs, and cultures.
By the end of the BBA program you will be able to apply what you have learnt to your company and elaborate your own business project. You will raise your own questions, decide which methods can be used and, by a comprehensive analysis, conclude to your own recommendations. The summary of the business project, or thesis, should present an original argument, business case or business plan that is carefully documented from primary and/or secondary sources.
The thesis must have a substantial research component and a focus that falls within the scope of topics studied during your specialization. It must be written under the guidance of an advisor who is knowledgeable in this area of study. As the final element in the bachelor’s degree, the thesis gives you an opportunity to demonstrate expertise in the chosen research area. The thesis should present and investigate a hypothesis or a research question.
Alternatively, you can construct a business plan. A business plan is a formal statement of a set of business goals, the reasons that are believed attainable, and the plan for reaching those goals. It includes a description of a company or small business, its services and/or products and how the business will achieve its goals.
The plan includes the overall budget, current and projected financing, a market analysis and its marketing strategy approach. In a business plan, a business owner projects revenues and expenses for a certain period of time and describes operational activity and costs related to the business.
Students will learn how to navigate national cultures when negotiating deals, resolving disputes, and making decisions in teams. Rather than offering country-specific protocol and customs, Negotiating Globally provides a general framework to help negotiators anticipate and manage cultural differences, incorporating the lessons of the latest research with new emphasis on executing a negotiation strategy and negotiating conflict in multicultural teams. We explain how to develop a negotiation planning document and show how to execute the plan, how the cultural environment affects negotiators’ interests, priorities, and strategies, hot to distinguish good deals from poor ones and good negotiators from poor ones as well as how resolving disputes is different from making deals, as well as emphasizing on how negotiation strategy can be used in multicultural teams.
Calling all Filipinos in Europe! ISASS is providing exclusive discount to Filipino Learners who wishes to finally complete their degrees through this Accelerated Bachelor’s Program. Take charge and grab the opportunity as we’re temporarily slashing off the standard tuition fee rate from 10.200€ down to 7.890€. This saves you 2.310€ from the total cost and finally complete your degree with world-class, Swiss-level of education. Plus, to easily manage finances on your end, we’re offering a special installment model at the following schedule:
The Swiss School of Management (SSM), is a private institute of higher education based in Italy and Switzerland, associated to Groupe INSEEC. SSM is located in Campo di Fiori on the University of Washington’s campus in Rome’s historic city center. It has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE) and runs undergraduate and postgraduate programmes of study.
As of June 2021, ISASS is now also Swiss School of Management (SSM) Barcelona. ISASS is officially a learning center of the Swiss School of Management (SSM) joining the long list of countries and cities where SSM is successfully operating.
Once registered to ISASS / SSM Barcelona, students can travel and study in our campuses in Rome, Brescia, Germany and Switzerland. They can even visit and take some classes in Egypt, Abu Dhabi, Dubai, Seoul, etc.
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